How much does a roofing website cost?

Hail went through the next county and you want a roofing site that is ready before the phones start. Built yourself on Wix or Squarespace it runs $18-$49 a month; most agencies charge $1,000-$3,000 for a basic site and $5,000-$20,000 for a mid-sized one (GoodFirms 2026 survey). Titan: $197 today (first week of hosting free), $97/month starts one week later, 30-day guarantee.

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Roofing website prices in 2026

None of the sources below break their prices out by trade, so these are the general market figures, read on November 6, 2026, with what each one means for a roofing company.

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What a roofing website costs, by who builds it
Who builds itPriceWhat it means for a roofer
You, on Wix or Squarespace$18-$49 a monthCheap software; you write the storm, insurance and financing pages yourself
A freelancer from Upwork$15-$30 an hourPaid by the hour, so every extra roof type and every storm update adds to the bill
An agency, basic site (GoodFirms)$1,000-$3,000A few pages; often one "Services" page for everything from repairs to full replacements
An agency, mid-sized site (GoodFirms)$5,000-$20,000Room for a page per roof type, an insurance claims page and a project gallery
Titan Web Design$197 today (first week of hosting free), $97/month starts one week later, 30-day guarantee.Built for you and free to see first; storm-season changes typed in plain English

GoodFirms does not split its survey by trade. A roofing site with separate pages for repairs, replacements, insurance work and financing has more in it than a five-page brochure, so expect agency quotes for a full roofing site to land toward the top of the basic band or inside the mid-sized one.

Why a roofing site has more to do than most

Roofing work arrives in waves. After a hail storm or a hard wind, homeowners across a few zip codes go looking at once, on their phones, typing "roof repair near me" or "hail damage roof inspection". Google's own help pages name relevance, distance and popularity as the main factors in its local results. A roofer whose site names storm damage, hail and wind repair, and the towns it covers, is relevant to that search; one with a single paragraph that says "we do it all" is not.

The same storm brings door-knockers from out of state, and homeowners know it. Before they call, they look for signs you are local and real: an address in the area, the towns you cover, your license where your state requires it, and photos of roofs you actually did. Put those where a homeowner sees them without hunting.

Then there is the money question every replacement customer asks. Storm jobs often run through an insurance claim, so the homeowner wants to know whether you will be there when the adjuster inspects, document the damage and work with their insurance company. A full replacement is a big bill, so if you offer financing, it belongs on the site in plain words. Those two pages often decide who gets the call.

The pages a roofing site needs

Whoever builds it, a roofing site that earns calls usually carries these:

  • A tappable phone number at the top of every screen, for the homeowner standing in the yard after a storm.
  • Roof repair and roof replacement as separate sections, because people search for them differently.
  • The roofs you work on, named: asphalt shingle, metal roof, flat roof, and tear-off or re-roof if you do both.
  • Storm and hail damage, with how your free inspection or estimate works.
  • Insurance claims: what you do and what the homeowner does.
  • Financing, if you offer it, in one plain paragraph.
  • Before-and-after photos of your own jobs, drone shots if you take them.
  • The towns and counties you cover, and gutters, skylights or siding if you do them.

Getting a roofing site up before the next storm

Time matters more in roofing than in most trades, because the calls come in the week after the weather. A freelancer or agency build means waiting on a schedule. A builder site takes your evenings. Titan builds the whole site from your Google listing in 10-15 minutes, with your roof types, your towns and your number, and you look at it on your phone before you pay anything.

If you keep it, it is $197 today (first week of hosting free), $97/month starts one week later, 30-day guarantee. Hosting, your domain name, the security certificate, backups and 50 plain-English edits a month are included, so after a storm you can ask for "hail damage inspections at the top of the home page" from your dashboard. You see the whole site before you decide whether to keep it. The roofing website design page shows a finished example.

Where Titan fits

Titan fits a local roofing company that needs a finished site with its roof types, storm work, insurance help and towns on it, fast, and that wants to change it itself when the weather turns.

Where it does not

Titan does not fit a large commercial roofing contractor that wins work through a portfolio of big projects and bid documents. That company needs a custom site, and an agency is the right place to buy one.

Questions people ask about this

Does a roofing website need an insurance claims page?

If you do storm work, yes. Storm jobs often run through an insurance claim, and the homeowner wants to know before calling whether you will work with their insurance company. One plain page that explains your part and theirs answers it; check what your state allows a contractor to do on a claim before you write it.

Should a roofing website show prices?

Most roofers do not list a price per job, because every roof is different, and that is fine. What helps is saying how the estimate works: whether the inspection is free, how fast you come out, and whether you offer financing on a full replacement.

How fast can a roofing website be ready?

With Titan, the full demo is built in about 10-15 minutes and an approved site can go live the same day. That matters most in the week after a storm, when the searches spike and a site that is still being built is no help.

Sources

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